Google Ad Words

Back to Advertising Basics

/ Bailey Burk / Leave a comment
7 decades of successful advertising has relied on this advertising model

It seems that the entire advertising ecosphere has become infected with the cheaper/better virus.

Startups think that agile marketing can introduce their idea/App/product exclusively through social media. Thinking that social media can be scaled and user comments controlled to reach and influence the intended target audience with enough impressions to influence the next round of investor backing is naive.

Continue reading →

Are Google Ads – Search and Display Internet Advertising Right For You?

/ Bailey Burk / Leave a comment
Executed correctly, a Google Ads Search and Display advertising campaign will complement your organic search results.

We’ve grown accustomed to believing that the search and social media platforms on the internet are a free service. The truth, however, resides in the fact that paid advertising on those mammoth digital platforms keeps all those bits and bytes flowing in and out of your smart phone, tablet, and desktop computer.

Continue reading →