Why strong brand recognition is important for organic search

Blog_133_720px_380px_33702495_l

As paid search advertising becomes more intrusive, organic search listings have become more illusive.

Depending on your browser search engine preference, you may have noticed a change in the SERP (Search Engine Page Results) for organic listings.

This is due to the fact that search engines make their money from paid search advertising and because of this, more page space is being allocated to paid search results at the top, bottom, and side bar of the browser window. Continue reading